Abstract
Cinep, as a center of Popular Education, has concentrated its attention on Television. It is everywhere in Latin America and raises antennas in marginalized neighborhoods and popular sectors as in the five-star hotels. What do the people do with TV? How do they react to what they receive? What do the exploited, poor majorities, alienated from the formal channels of participation, elaborate from what they receive day by day through the screen? How do they face TV from the roots of their history, from the heart of their families and neighborhoods? Hernando Martinez, by posing the question in this way, gives a 180º turn in the approach that analysts of this mass media consider.
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